Monday, March 24, 2014

Should I Use Blogger for My Business Website? Realistic Pros vs Cons over Wordpress.

How Using Blogger Might Save Your Small Business Hundreds of Dollars Every Year

This article is not actually meant to be a "Blogger vs. Wordpress" checklist, it is meant to explain why Blogger is a effective and easy system to consider for most small business owners, and its potential for saving a lot of money and time when getting a company website up and running by lowering setup and maintenance costs.

META: A screenshot me me updating my Blogger with this article. 

Ok, so you're a small business owner and you're already familiar with the fact that a web presence is a very important factor in a modern company, and you've probably already heard of Wordpress and gotten an estimated quote of between 3-6 thousand dollars for a site by an established firm or freelancer, and rates pertaining to site maintenance and marketing. Now, let me try to present the Blogger solution for small business that I specialize in and provide some cognitive dissonance.

First off, what is Blogger?

Blogger is a CMS (Content Management System) like Wordpress, currently owned by Google, and was originally designed to be a blog-specific CMS. This meant that there were no static pages (about us, location, etc pages), few design options, and a Blogger Navbar over the pages - all terrible for business sites. However, Google got their stuff together, and overhauled the system to fix these main issues, and now it's a different beast altogether, but retains its focus on the most important thing for marketing on search engines: CONTENT.

Blogger can, although it arguably requires more work, be used as a competent web design tool (since it does have raw HTML and CSS editing with the ability to add jquery/javascript tools), but now, with the addition of static pages and significantly increased flexibility with design, Blogger has become a powerful but overlooked platform to build a site upon.

Of the major names to compare to, the easiest way of looking at it on a scale is:
<---More Standardized |||| More Flexibility--->
<---Ease of Use |||| More Work Required --->
Blogger ---- Wordpress ---- Drupal

In short, Blogger is a platform that has been reduced in terms of potential use to make it easier for the end user to modify and update, but can be hacked into increased functionality.

To summarize for the business owner:
If the website you need is informational in nature (brochure site), need a basic 5-10 page site with a contact form, Google Maps embedded, and a mobile-version ready to go, Blogger might be the option you've been looking for. (...and it's cheaper to setup than a Wordpress site!)


The Blogger template uses a lot of jquery tools to create a traditional website feel, though there are still some Blogger-touches noticeable to the trained eye. The disadvantage is that using Blogger in this way is limited in features and/or tricky to accomplish things that are easy to do with WordPress widgets and plugins.

On the other hand, the main advantages to using Blogger as a website platform are...
  1. Free hosting (Google hosted)
  2. Unlimited bandwidth
  3. Rock solid server security
  4. Automatically backed up
  5. Simple UI for clients to edit posts and replace photos
  6. Multiple users can be given author/admin privileges
  7. Great for SEO purposes
  8. Easy to integrate with other Google Apps for Business products
  9. Mobile-Site ready - most templates can be easily modified to add a mobile version
When we set up a business client with a Blogger website, the most important part is to train them in using the Blogger UI, and expanding on point 5, the content system is incredibly easy to learn, and updating the site with new content is streamlined, and provides real search engine results after 2-3 months/20-30 posts of investment even in competitive markets.


Well, hope this has been informational, and check out our clients list at the bottom of the web design page for examples of happy customers using the Blogger platform for their businesses and groups.

15 comments:

  1. A web development company can offer your business not only web development services but, also a range of other services which can take your company to the very top. However, most importantly, these companies can offer you with a team of highly skilled web designers who can design the very best page for your company.

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    Replies
    1. Hello every one please i will like to talk about the goodness of GOD in my life after so many months of trying to get a loan on the internet and was scammed the sum of $1,800 i became so desperate in getting a loan from a legit lender online then a friend told me that there is a legit loan company where he got his loan fast and easy without any stress so he introduced me to a Man called Edward Jones Jr , So i applied for a loan sum of ($60,000.00) with low interest rate so the loan was approved and deposited into my bank account that was how i was able to get my loan and i was able to pay off my bills. i am advising every one who is interested in getting a loan fast and easy to kindly contact them via email: {jonesloanfinance@yahoo.com }, So thanks as you read the greatest testimony of my life and thanks be to GOD almighty for his goodness upon my life.

      Lindsey Tyler

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  2. Flooding with reasons why to move to WordPress.I was changed over 4 years back.I used to be a .net developer and manufacture websites starting with no outside help for customers.In the information age you need to move fast and be more lithe.WordPress and its tremendous cluster of themes and plugins enables business to do that.
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    ReplyDelete
    Replies
    1. Hello every one please i will like to talk about the goodness of GOD in my life after so many months of trying to get a loan on the internet and was scammed the sum of $1,800 i became so desperate in getting a loan from a legit lender online then a friend told me that there is a legit loan company where he got his loan fast and easy without any stress so he introduced me to a Man called Edward Jones Jr , So i applied for a loan sum of ($60,000.00) with low interest rate so the loan was approved and deposited into my bank account that was how i was able to get my loan and i was able to pay off my bills. i am advising every one who is interested in getting a loan fast and easy to kindly contact them via email: {jonesloanfinance@yahoo.com }, So thanks as you read the greatest testimony of my life and thanks be to GOD almighty for his goodness upon my life. Lindsey Tyler

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  3. Yes, Blogger deliver lots of useful and easy features for business purpose. I prefer to every business owner to use blogger because its best as compare to others. web application development USA

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  6. Hello every one please i will like to talk about the goodness of GOD in my life after so many months of trying to get a loan on the internet and was scammed the sum of $1,800 i became so desperate in getting a loan from a legit lender online then a friend told me that there is a legit loan company where he got his loan fast and easy without any stress so he introduced me to a Man called Edward Jones Jr , So i applied for a loan sum of ($60,000.00) with low interest rate so the loan was approved and deposited into my bank account that was how i was able to get my loan and i was able to pay off my bills. i am advising every one who is interested in getting a loan fast and easy to kindly contact them via email: {jonesloanfinance@yahoo.com }, So thanks as you read the greatest testimony of my life and thanks be to GOD almighty for his goodness upon my life. Lindsey Tyler

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    Good day, Out of my busy schedule just feel like to quickly share this because i know am going to save thousand of lives with this. A lot of persons will agree with me that fake loan lenders is no longer a news to us it has been trending for some months now and i was also victimized when i tried seeking for a loan for the invention of a new patent and invest on stock. After so many failed attempt to get a loan there was one company who proved themself to be different among the rest, They are trust worthy, straight forward, honest and reliable. I won't say much because as the saying goes "experience is the best teacher", I will candid advice anyone who need a loan of any amount to kindly contact this one and only true lenders UPSTART LOAN on their email address: ( upstartloan@yahoo.com ) Or you can as well text/call them on ( +1(574) 301-1639 ) . I remain my humble self Wesley Kurt Dwayne, I reside at Park Ave Richmond VA 23220. Say no more to be victim of scam enough is enough for the wise, Don't trust until you verified contact UPSTART LOAN now and share your own awesome experience with them.

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